Cable Pioneer Shorts: John Rigas (2001)
00:10 - During the mid sixties or is.
00:12 - Stolen.
00:13 - You know we're still searching for customers and is competing with the antennas and
00:17 - trying to get
00:18 - people to come on it wasn't.
00:20 - As if they were all chasing us to get on.
00:23 - Were trying to get customers on.
00:25 - And eventually.
00:27 - We went to.
00:28 - Who are going to mum from free and.
00:31 - And on thanksgiving I'd give a turkey away.
00:33 - And whatever it took.
00:35 - What I.
00:37 - Think back to the best promotion we ever had.
00:40 - Was.
00:42 - When we decided to pay.
00:45 - The potential customer
00:46 - to give them thirty seven dollars and fifty cents for their antenna.
00:50 - And once we got that antenna off their roof.
00:54 - We were in good shape.
00:55 - That was a great promotion.