Former Pennsylvania Secretary of the Commonwealth, Pedro Cortes, takes viewers through the process of how to run for elected office.
00:00 -
00:03 - Whether you're trying to win a seat on a local school board or
00:06 - a term as governor of Pennsylvania. Running for office
00:09 - is something anyone can do.
00:11 - But it requires hard work and attention to detail.
00:15 - If you have ever considered running for office, but never
00:18 - knew how...
00:19 - This is the program for you.
00:30 - Hello. I am Pedro Cortes, Pennsylvania Secretary of State.
00:34 - One of the central responsibilities of the
00:36 - Department of State is to oversee elections and ensure the
00:39 - integrity of the electoral process throughout the
00:41 - commonwealth.
00:42 - Without elections, there will be no government to work for the
00:45 - people. In order to have elections though, there must
00:47 - first be candidates willing to take on the responsibilities of
00:50 - elected office.
00:51 - That is why I am here to talk to you about how to run for office
00:54 - in Pennsylvania.
01:02 - Maybe you're thinking of seeking a council seat in your city or
01:05 - town or perhaps you would like to serve on the local school
01:08 - board or even seek an elected office at the county or state
01:11 - level.
01:12 - Before the campaigning begins, there are several things you
01:14 - should consider when making the decision whether to seek office.
01:18 - First consider whether you have the time to make such a
01:20 - commitment.
01:21 - Running for office will take a considerable amount of your
01:24 - time.
01:24 - If you are elected there will be meetings and workshops along
01:27 - with community events.
01:29 - Many of these take place in the evening.
01:31 - Talk to your friends to see if they will help you with
01:34 - campaigning work including making phone calls, knocking on
01:37 - doors, preparing mailings, and other time consuming tasks.
01:40 - Also consider whether you're comfortable with public
01:42 - speaking, debates, and talking to the press. This will be an
01:46 - important part of campaigning and making yourself known to
01:48 - voters.
01:49 - If you're elected, speaking at public meetings and discussing
01:52 - issues with other officials and constituents will be vital to
01:55 - doing the job well.
01:57 - Finally, are you comfortable fundraising, asking people for
02:00 - donations?
02:01 - Running for local office will require money for campaign
02:04 - materials such as yard signs, mailings, and handouts.
02:07 - Larger campaigns generally will require some form of advertising
02:11 - to get your message out to voters.
02:14 - The major political parties are the Democratic and Republican
02:17 - parties.
02:17 - Some of the minor political parties include Constitution,
02:21 - Libertarian, and Green.
02:23 - Sometimes the candidate represents a political body. A
02:26 - political body is a group of registered voters who nominate a
02:29 - candidate, but have not attained party status through a prior
02:32 - election.
02:40 - A prospective candidate who has not run for public office
02:43 - previously should pay close attention to the instructions
02:45 - provided with the various forms that must be filed in order to
02:48 - get on the ballot.
02:49 - The first step is to gain the nomination for your political
02:52 - party.
02:53 - Democratic or Republican, you will need to gather signatures
02:56 - of registered voters on a nomination petition to get your
02:59 - name on the party's ballot for the primary elections.
03:02 - Our primary election is when enroll voters of a particular
03:05 - party nominate a candidate for office.
03:08 - The people who collect signatures of registered
03:10 - electors for a candidate to qualify for a primary election
03:13 - are called circulators.
03:15 - The circulators gather signatures of registered voters
03:18 - in the candidate's district.
03:19 - If you decide to run for office, it's important that you plan on
03:23 - having people who will do this for you. Know that you may also
03:26 - have to do it yourself.
03:28 - The number of signatures required varies with the office
03:30 - and is said by law those who are signing petitions can sign for
03:34 - only as many candidates as there are open seats in the race.
03:38 - For example, there are three seats open on city council. A
03:42 - registered voter could sign nomination petitions for three
03:45 - candidates.
03:46 - Another important aspect of this process is making sure that the
03:49 - circulator affidavit on the back of the petition is signed and
03:52 - notarized.
03:53 - Once you and your circulators have collected enough
03:56 - signatures, the next step is to file a nomination petition with
03:59 - the county board of elections for local seats or the
04:02 - Department of State for statewide seats. It is key that
04:05 - you follow proper procedures.
04:07 - Very often when you hear that a candidate has been taken off the
04:10 - ballot it is because that petition was not notarized,
04:13 - there were not enough ballot signatures, or other information
04:16 - was missing.
04:17 - So it is crucial that candidates pay attention to the nomination
04:20 - petition process. Poll candidates have to provide a
04:24 - notarized signed affidavit with their permanent address and the
04:27 - way they want their name to appear on the ballot.
04:30 - You will also have to file the statement of financial interest,
04:33 - which requires you to disclose sources of income and real
04:35 - estate you may own. This is to prevent potential conflicts of
04:39 - interest.
04:41 - Last but not least, you need to make sure you're prepared to pay
04:44 - a filing fee. The filing fee varies depending on the position
04:48 - and has to be paid by raised or check or money order. Cash or
04:52 - personal checks are not acceptable.
04:55 - The number of signatures varies depending on the office you're
04:57 - seeking.
04:58 - For example, someone running for governor needs 10,000 signatures
05:02 - and a member of a state committee requires 100. Most
05:05 - local offices require 10 to 100 signatures.
05:09 - County board elections can tell you exactly how many signatures
05:12 - you will need.
05:13 - It is recommended that candidates gather more than the
05:15 - minimal requirement in case a petition challenges. Candidates
05:19 - with no party affiliation or representing a minor political
05:22 - party must file nomination papers.
05:25 - The number of signatures required is a percentage based
05:28 - on the number of votes cast in the most recent election year.
05:32 - County Board of Elections will be able to tell you the exact
05:34 - number of required signatures. Once a candidate has made it
05:43 - onto the ballot, the next step is to focus on your campaign and
05:47 - designate people to help you.
05:48 - You must have a chair and a treasure.
05:50 - In order to accept contributions or make expenditures. One person
05:54 - may not field both positions. The responsibility of the chair
05:58 - is to make sure that your campaign is run effectively.
06:01 - Now your message is on point and the direction of the campaign is
06:04 - correct.
06:05 - The Treasurer manages the finances of your campaign and
06:08 - makes sure that you meet all campaign finance regulations.
06:11 - It is important to note that both the chair and the Treasurer
06:14 - along with a candidate are legally responsible to file
06:17 - accurate campaign finance reports as required by law.
06:21 - Other positions could include a volunteer coordinator or event
06:24 - coordinator.
06:25 - For example, an event coordinator makes sure all
06:27 - events start on time.
06:29 - Everything is set up properly and the day runs smoothly.
06:33 - Every campaign is different, but when you decide to run you need
06:36 - to take into consideration that running for office costs money.
06:39 - Some of the expenses in a campaign include advertising
06:42 - costs.
06:43 - This means newspaper, radio, or TV ads. Also marketing materials
06:48 - such as flyers, posters, yard signs, or pamphlets.
06:52 - Organizing a rally may cost money.
06:53 - If you have to rent a venue and provide food and beverages, etc.
06:57 - It is very important to keep in mind that all campaign
07:00 - contributions and expenses must be disclosed in the campaign
07:03 - finance reports.
07:04 - Remember to save your receipts and document your expenses so
07:07 - that it's easy to report as required.
07:10 - If you're going to accept contributions of at least two
07:12 - hundred fifty dollars, you must form a campaign committee.
07:16 - The first step towards forming a committee is to complete an
07:19 - authorization form.
07:20 - As noted before, you will have to designate a chair and a
07:23 - treasurer.
07:24 - Those are very important positions.
07:26 - Therefore you should select people that you trust.
07:28 - Examples of campaign contributions are a check from a
07:31 - friend or a supporter, a check from political party, or a check
07:35 - from a political action committee.
07:36 - Or it could be an income contribution.
07:39 - For example, if one of your supporters pays for your yard
07:42 - signs, the cost of those signs will be considered an income
07:45 - contribution.
07:46 - Remember: all those contributions has to be reported
07:48 - in your campaign finance filings.
07:57 - On Election Day, it is very important of course that you get
08:00 - out and vote.
08:01 - It's essential that you encourage your supporters to do
08:03 - the same.
08:04 - You may want to have poll watchers at each of the polling
08:07 - places that can report back.
08:08 - Especially in the evening when the results are being tabulated
08:11 - at the county level. You are allowed to designate someone to
08:15 - watch that process.
08:16 - If the office you are seeking is in both more than one county,
08:19 - you want to have a representative at each of the
08:22 - county election offices calling your campaign headquarters to
08:25 - let you know what the total votes are.
08:28 - The election night tabulation is not final. Before finalizing the
08:31 - results, election officials will conduct a canvass or audit of
08:35 - the ballots that were cast.
08:37 - In a statewide race, if the vote count is close, a recount may be
08:40 - required by law for any race.
08:43 - Petitions can be filed to request a recount.
08:45 - If fraud or error is suspected, there's a feat for a recount.
08:50 - Whether you win or lose, it is very important to be gracious
08:53 - and thank everyone who supported you.
08:55 - In addition, call your opponent and congratulate him or her on
08:58 - their work.
09:00 - Talk to your friends about supporting and assisting you in
09:02 - the campaign.
09:04 - Remember that campaigns cost money.
09:06 - Document your contributions and expenses. Carefully report them
09:10 - as required.
09:11 - Pay close attention to instructions on the nomination
09:14 - petition form. Be sure people in your committee understand the
09:17 - roles and their legal responsibilities.
09:20 - On Election Day, you can designate a poll watcher for
09:22 - each polling place after the election.
09:25 - Be sure to talk to your opponent.
09:27 - Whether you win or lose.
09:28 - Be gracious.
09:30 - If you're running for a statewide position and you
09:32 - require more information, please visit www.dos.pa.gov or call 1 8
09:40 - 7 7 8 6 8 3 7 7 2.
09:43 - If you're seeking a local office, contact your county
09:46 - board of elections.
09:48 - Thank you for your interest in serving your fellow
09:49 - Pennsylvanians as an elected official.